Introducing Our Fresh Identity: A Journey of Evolution

AYANWORKS
3 min readApr 12, 2024

--

Introducing Our Fresh Identity: A Journey of Evolution

As Benjamin Disraeli said, “Change is inevitable, change is constant”. It’s a natural evolution that propels us, enabling us to adapt, grow, and better serve our community. At AYANWORKS, we have been living this through constant learning, innovation, and adaptation. In continuation to the same passion, we’re thrilled to announce a significant milestone in our journey: the launch of our new logo and brand identity. As part of our ongoing evolution, we’ve refreshed our professional profile to better reflect who we are today and where we’re headed tomorrow.

Why the new logo?

Since our inception in 2015, we’ve experienced substantial transformation. Our journey has been marked by innovation, excellence, growth, trust, a futuristic approach, and a relentless commitment to delivering outstanding services to our clients and partners. As we continue to evolve, our brand identity must evolve with us, aligning with our core values and audacious aspirations.

Introducing our new logo:

After several creative sessions, iterations and careful consideration, we’re proud to unveil our new logo — a symbol of our dynamic future and unwavering commitment to excellence.

Introducing Our Fresh Identity: A Journey of Evolution

Key elements of our new logo:

  • So long, we have fostered a culture of positivity and joy with a dedication to creating uplifting experiences for our customers, our partners and our mighty team. The Yellow color radiates the same cheerfulness and happiness that are deeply rooted in our culture.
  • At the very core of AyanWorks lies our unwavering belief in speed, innovation, and a forward-thinking mindset. The arrow pointing towards the up-right, symbolizes these values, embodies our commitment to staying ahead of the curve and embracing the future.
  • Since day one, AYANWORKS has consistently delivered exceptional results, earning the trust of our clients and partners. The use of uppercase letters in ‘AYANWORKS’ symbolizes the confidence and capability inherent in the value we provide.

Through the evolution of our logo and brand identity, we aim to strengthen our connection with a global audience. The dynamic design elements and forward-thinking symbolism in our new logo resonate not only with our existing stakeholders but also with individuals and organizations worldwide who share our vision for innovation and excellence.

What remains unchanged:

While our look may be new, our core values remain steadfast. Our commitment to delivering sovereign, secure, sustainable, and verifiable digital identity and data solutions remains unchanged. Our pursuit for continuous improvement and innovative products will not only continue but also will take new strides as we innovate, collaborate, co-create, and provide ‘wow’ user experience. We’re excited to embark on this new chapter of our journey, fueled by optimism, creativity, and a relentless drive for excellence.

In addition to our new brand logo, we have also revamped our corporate website, set to launch soon. The site embodies a clean, refined, and modern aesthetic, providing visitors with easy access to information about our solutions and services. This transformation reflects the growth and open-minded culture of our company, inspiring us to take new heights as we continue to deliver top-tier solutions to our esteemed clients.

We hope you embrace our new look as much as we do. Thank you for your continued support.

Namaste 🙏

--

--

AYANWORKS

Team of passionate software craftsmen, building promising Blockchain Solutions using #Hyperledger #Aries, #Indy, #Sovrin, #Fabric